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In an era of rampant ad blocking, brands need to find new and unique ways to deliver interactive experiences that people want to engage with. But all too many marketers have failed to evolve, and still rely on shouty, clickbait heavy, intrusive forms of digital advertising. In this webinar, we will help you earn the trust of your customer through interactive experiences and give you the tools to scale-up your marketing efforts without paying an agency every time you wish to run a campaign.
Key takeaways include:
•New digital campaigns that will drive customer engagement
•Ways to amplify social advocacy and increase loyalty
•How to roll-out multiple digital campaigns without breaking the bank
Speaker: Richard Jones, CEO, Wayin
Richard Jones is the CEO of Wayin and previous CEO and co-founder of EngageSciences. Wayin provides a self-service marketing platform that enables some of the world’s biggest brands and publishers to create authentic, interactive campaign experiences that engage and activate consumers across all digital channels. Wayin services more than 300 brands across 80 countries and 10 industries including leaders like Vodafone, Bauer Media, Microsoft, Discovery Channel, Coca Cola and Universal.
Richard has nearly two decades of experience in digital, working in both marketing agencies and the software industry. Richard is a regular blogger and speaker on digital marketing topics.