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Loyalty News

Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

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  • 6 Factors for Choosing Digital Marketing Tools
    By: Kenny Mossman ,Kentico Software , Kentico Software LLC

    Are you meeting customer expectations in the multichannel world?With the plethora of instant information at their fingertips, customers are taking much more control over...Read More

  • brandbites: What Keeps CMOs Up at Night? Vol 2, Issue 2
    By: Loyalty360 , Loyalty360

    Loyalty360 prides itself on offering unique and exclusive brand content to its faithful and engaged audience. Here is another fascinating edition of brandbites...Read More

  • ?Customer Centricity Index
    By: dunnhumbyUSA , dunnhumby

    The dunnhumby Customer Centricity Index (CCI) measures customers' perceptions of how well retailers meet their needs and wants.This report provides a ranking of the most customer-centric...Read More

  • How to Use Data Analytics to Move Customer Loyalty
    By: Cogensia Team , Cogensia Loyalty Solutions

    In today’s information age, it pays to get to know your customers. Today, businesses of all sizes are collecting customer information and leveraging data...Read More

  • Brand Bites Volume 1
    By: Loyalty 360

    This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test...Read More

  • Signal Industry Brief Test
    By: Loyalty 360

    This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a...Read More

  • Mobile Loyalty Ebook Whitepaper
    By: Loyalty 360

    This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This...Read More

  • Signal CMO Challenge
    By: Loyalty 360

    This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test...Read More

  • L360 Case Study
    By: Loyalty 360

    This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test This is a test ...Read More

  • 7 Email Campaigns To Make Your Loyalty Program Matter More to Members
    By: a c ,Reid Sorenson & Julie Leicester, Aimia , Aimia

    A loyalty program without a set of communications to make it work is like having a beautiful tenor serenade an empty forest. Just as the quality of a tenor&rsquo...Read More

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What is the most important way you differentiate your loyalty program from your competitors?