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Unbiased, objective, and market-driven association for customer loyalty, which seeks to enable and encourage dialogue among industry leaders. From our introductory individual memberships to our top Premium tier, our members are provided with the exposure, certification, and exclusive content they need to continue their path to true customer centricity.
The Loyalty360 Board of Advisors
The Loyalty360 Board of Advisors are leaders in their respective industries and are dedicated to helping Loyalty360 set the future of loyalty marketing. Driven by demand to bring loyalty to the forefront of marketing, board members are focused on guiding Loyalty360 on strategic initiatives, such as development of clear metrics, best practices, standards and certifications.
  • Bill Linehan
    CMO | Red Lion Hotels

    Bill Linehan joined Red Lion in February 2014 as Executive Vice President and Chief Marketing Officer. He has more than 25 years of hospitality experience, most recently as Chief Marketing Officer and Managing Director at Richfield Hospitality and Sceptre Hospitality Resources, where he led the sales, marketing and resource management activities surrounding the company's portfolio of hotels and resorts. At Sceptre, Linehan repositioned the company to become a global leader...Read More

  • Brad Marg
    COO | Clutch

    As Chief Operating Officer, Brad Marg is responsible for the company’s daily operations, all marketing initiatives and the financial planning of the company.  Brad manages teams responsible for customer service, account management, marketing, corporate accounting and human resources.  Brad leads with strong knowledge and experience in the retail, foodservice, SMB and luxury goods sectors. 

    Prior to joining Clutch, Brad managed retail initiatives...Read More

  • Lonnie Mayne
    President | InMoment

    Lonnie Mayne leads InMoment, one of the largest and most recognized customer experience optimization companies in the world. As company president, Lonnie works closely with the leadership of some of the most well-known global brands in the food services, retail, and hospitality industries, helping them to differentiate their brand stories through exceptional customer experiences.

    He travels the globe, speaking to audiences of all sizes at corporate conferences and...Read More

  • Jim Sturm
    President and CEO | Brierley+Partners

    Jim Sturm is the President and Chief Executive Officer of Brierley+Partners, Inc. and leads the globally recognized company in loyalty and CRM marketing. Jim joined Brierley in 2007 and has been instrumental in establishing new client relationships across the spectrum of Brierley's services. Additionally, he has expanded the company's service offerings – most notably, the Brierley LoyaltyWare® suite of technology solutions. Jim's technology-focused...Read More

The Loyalty360 Advisory Panel
Loyalty360 Advisory Panel members assist in Loyalty360 initiatives, such as development of clear metrics, best practices, standards and certifications.
  • Kris Klein
    Managing Partner & Founder | Lenati

    Klein is the co-founder and Managing Partner for Lenati.  He has 25 years of experience in both executive leadership and consulting roles with leading consumer and technology brands, including Apple, Microsoft, Starbucks, Google, Nike, Nordstrom, Adobe, Hitachi, and Salesforce.com.  His areas of expertise are strategic planning, loyalty and retention models, and customer experience design.  Kris works directly with boards and senior executives to accomplish the...Read More

  • Bob Macdonald
    President & CEO | Bond Brand Loyalty

    Bob’s been at the helm of Bond Brand Loyalty since 2001. Under his leadership the company has grown in size, strength, skill & whiteboards. You’ll find his long held belief in loyalty in every aspect of Bond’s work and play. You’ll also find him asking questions, sharing insights and exploring ideas. It’s this hunger for knowledge, coupled with a strong vision, that’s helped lead Bond to the forefront of digital and human experience...Read More

  • Narina Sippy
    CMO | Stellar Loyalty

    As the Chief Marketing Officer at Stellar Loyalty, Narina Sippy is responsible for marketing and alliances, and works with Stellar Loyalty clients and partners on strategy and program design. With 20+ years of experience in enterprise software CRM, ERP, GRC and analytics, Narina specialises in go-to-market strategy and programs designed to help companies capitalise on fast growth and new market opportunities. She has served as CMO, SVP and GM at both global and start-up software...Read More